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American Medical Woman's Association
Q & As Whatever, the reasons that motivate medical students to persevere, graduate and become full-fledged doctors, the lure of making a sizable income is not one of them- at a glance, its easy to determine that for young doctors under the age of thirty-five, being a health care provider involves being engaged in an economic struggle. Before we can speculate just how challenging of a world it is for our physicians under thirty-five and between the ages of thirty-five and thirty-nine, we must review the published data. The following information is based on a financial survey from the journal Medical Economics. It is presented in this Q & A format to quickly tell their story and to make it easier to understand why business studies are rapidly becoming a priority to today's practicing young physicians. PDF Slide Presentation
Many factors have influenced Ms. Rayner's decision to place this information from her presentation online, but none as much as her concerns over the narrowed options for health care delivery that the boomers and others are facing in the not-so-distant future because of the imminent shortage of private practice physicians to care for their escalating health care needs. Rayner is convinced that solid business knowledge needs to be an essential part of training for doctors and she is not alone in her assessment, New York University, Tufts & Harvard medical schools just to name a few, have all added business components to their medical school curriculums. According to Rayner, "if those of us with business know-how do not start coming forward to assist physicians to better understand the basic fundamentals behind the operation of profitable medical business practices" we will all eventually suffer the consequences and loose a great majority of our doctors. Press Releases: For Immediate Release
Tucson, Arizona February 17th 2006 "Too many female physicians struggle to maintain their private practices sacrificing their personal lives & working atrocious hours; while it seems others are thriving & excelling in the new world of medicine as doctorpreneurs" There is a logical and strategic connection between economically viable business concepts and their relevance in the new world of market-driven health care according to Victoria L. Rayner, one of the country's top female business leaders listed in the Wall Street Journal and a featured columnist on career & business development for the publication "Skin Inc" The Complete Business Guide for Spa Professionals. Rayner recently presented "The Multiple Rewards of Business Intelligence in Private Practice" for the American Medical Woman's Association on February 17th and 18th. AMWA's mission is to provide vision & to give voice to women emerging in the field of medicine.
Rayner who gave a presentation in June 2005, Department of Dermatology Grand Rounds, Johns Hopkins University-hospital on the inception of medical-esthetic divisions and the establishment of medical-spa operations warns: "Doctors today need to familiarize themselves with all the various characteristics of the business world - its advantages, opportunities, its obligations and its liabilities in order to navigate smoothly through all the new challenges in health care they must confront." Female physicians can do now, what they could not have done before, stressing the vital importance of integrating progressive business approaches into their practices and their work lives. A previous post-burn injury patient & cancer survivor, Rayner a dermatology associate for over twenty-six years, author and certified instructor owns and operates the Rayner Institute for Career Development in Washington DC and the Center for Appearance & Esteem in San Francisco , California . In 1997 Rayner established the first long distance certification programs to be approved for continuing education credits by the Board of Registered Nursing, the Cosmetology Board for instructors and the Bureau for Private Postsecondary Vocational Education providing certification for esthetic patient care services, marketing management in medical practices and business principles for health care providers. Rayner is the subject of biographical record in the fifty-ninth edition & sixtieth editions, 2005 & 2006 of the Marquis "Who's Who of American Women, an inclusion reserved only for the "most accomplished" & whose efforts have significantly contributed to the betterment of society. Rayner is currently completing a business guidance project that will offer the first continuing education credits on this topic to physicians through the American Medical Woman's Association.
Washington DC 2/5/05 "Woman physicians recognize the essential need for developing excellent business skills On January 24th Rayner who was listed in the Wall Street Journal as one of the country's top business leaders presented "How to Launch & Build a Medical-Esthetic Practice" to the membership of the American Medical Woman's Association at their annual medical conference which was held just a stones throw from the nation's capital. The AMWA's mission is to provide vision & to give voice to women emerging in the field of medicine. Rayner's objective as a speaker was to prepare the attending physicians who are considering adding a cosmetic division to their practice with the full spectrum of business intelligence required to be highly successful in such an endeavor. A Previous post-burn injury patient & cancer survivor, former esthetic clinician & Director of the Camouflage Therapy Clinic for the Dermatology Department, University of California, San Francisco, Rayner is the subject of biographical record in the fifty-ninth edition, 2005 of the Marquis "Who's Who of America, an inclusion reserved only for the "most accomplished" in the field of medical esthetics & whose efforts have significantly contributed to the betterment of society. Rayner warns: "doctors need to also understand all the challenges associated with customer relations, retailing, & the staffing of such an operation". At the medical meeting, Ms. Rayner encouraged the recruitment of only clinically trained & state certified beauty professionals & esthetically trained medical personnel in the newly developing & highly competitive medical / cosmetic marketplace. Rayner says that " although, this is a great opportunity for doctors to combine esthetic services with medical procedures to provide the best of both professional worlds to their patients, physicians must be diligent and not deviate too far from the quality assurance standards they have always adhered to in their clinical settings for the good of the public." For the past twenty-five years Rayner has owned & operated the Center for Appearance & Esteem Post-graduate training center located in San Francisco , California . In the year 2000, Rayner established the first long distance certification programs to be approved for continuing education credits by the Board of Registered Nursing & the Cosmetology Board for instructors as well as the Bureau for Private Postsecondary Vocational Education. In an effort to assist other professionals to achieve the same recognition & increase their earning potential, Rayner created the Rayner Institute for Career Advancement in Washington DC .
Washington DC - 08/25/04 - Victoria L. Rayner , of San Francisco , California , who is already listed in the 2005 Who's Who of America as one of the nation's most accomplished in the field of skin care, just accepted a position as an Honorary Chairman to the Advisory Council to the President of the United States . The Business Advisory Council is a small, prestigious group of businessmen and women, who have joined with the NRCC to advocate a progressive, pro-business agenda. It allows for experts like Ms. Rayner to pool their knowledge of commerce together to bring some business sense to Washington . The Council functions independently from any other organization within the NRCC, but will have direct reporting lines to Chairman - Congressman Tom Reynolds and other party leaders. As a Chairman Ms. Rayner will have a unique opportunity to forge a new and dynamic alliance between the Republican leadership and the small business community. Her duties will include, but will not be limited to the following: to provide grassroots support for healthcare reform, debt reduction, social security, and economic policies that will keep the economy growing. Rayner will participate in private surveys and will be exposed to policy briefings. She will be expected to educate achievers and entrepreneurs on economic and taxation issues as well as tax reform and will be expected to attend national and regional strategy sessions as well as receptions and NRCC functions whenever possible. AMERICAN MEDICAL WOMEN'S ASSOCIATION Title of Presentation: The Multiple Rewards of Business Intelligence in Private Practice Date: Friday, February 17, 2006 Time: 10:30 am-12:00 pm Faculty: The following faculty members were listed on your workshop proposal. If applicable, please make any necessary corrections. Learning Objectives: The following Learning Objectives were listed on your presentation proposal.
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One of the first questions Rayner asked of the female physicians who attended her lecture was: How much time and importance should women physicians devote to embracing their entrepreneurial entities? As with any business, medical practice ownership entails hours of involvement and if a doctor's enterprise is run inefficiently there is very little time left over for her family or her personal life according to presenter Victoria L. Rayner, Honorary Chairman of the Business Advisory Council in Washington DC and consultant to some of the nation's most prestigious teaching hospitals. 
to aid in the smooth operation of their medical practices" claims Victoria L. Rayner, Honorary Chairman of the Business Advisory Council for the District of Columbia & business consultant to the country's most renowned medical teaching institutions. 
Expert Witness Testimony | Clinical Presentations | Monthly Column
